SEO

Should You Use Nofollow, Sponsored, or UGC Links?

January 19, 2021 HelpperIt 0

Today’s question comes from Aishwarya in Queensland, who asks: “Is it necessary to use Nofollow, Sponsored or UGC links (rel=”sponsored”, rel=”follow” or rel=”nofollow sponsored”) in the coupons/vouchers/offers websites where there are lot of outbound links? […]

Marketing tips

A look at where marketing automation falls short

January 19, 2021 HelpperIt 0

30-second summary: Marketing automation platforms are amazing tools to help scale communications and keep multitudes of customer journeys going, all from a centralized hub. By utilizing direct mail and tactile marketing automation (TMA), marketers create […]

Marketing tips

Top B2B Marketing Trends for 2021

January 19, 2021 HelpperIt 0

Each year I’ve taken inventory of the major trends emerging within our B2B marketing agency practice and with the crazy year that was 2020, the new year requires even greater focus on what’s ahead. Some […]